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Your Wellness 'Why': The HeART of Sustainable Health Goals

Have you ever set a fitness goal, like hitting the gym regularly or eating more greens, only to find your enthusiasm fizzling out faster than a sparkler on New Year's Eve? We've all been there, girl. But here's a little secret: the key to maintaining those health goals might just be within a powerful, often-overlooked place – understanding your 'Wellness Why'.

Think of your Wellness Why as your personal health anthem, the deep-rooted reason that fuels your desire to make healthier choices every day. It's not about fitting into a specific dress size or emulating a fitness influencer's lifestyle. Instead, it's about connecting your health goals to what truly matters in your heart and soul.

Today we're going to uncover that buried treasure within you. We'll explore why understanding your personal motivation is not just a game-changer but a life-changer. We'll dive into reflective techniques to help you discover your unique 'why', align your goals with your newfound understanding, and learn to adapt as you grow and evolve.

So, grab your favorite journal and a cozy cup of tea – we're about to embark on a transformative journey to the heart of your wellness goals. Are you ready to discover the driving force behind your health aspirations? Let's do this, together.

girl smiling and practicing self care

What is a Wellness 'Why'?

In the world of health and fitness, it's super common for us to get wrapped up in the numbers game. Think about it – how many times have we obsessed over the calories in our lunch, the number on the scale, or the steps on our fitness trackers?

But here's a thought: what if we shifted our focus from these quantifiable aspects to something more qualitative? This means looking beyond just numbers and considering the quality and impact of our choices on our overall wellness.

For instance, instead of fixating on the calorie count, think about how nourishing and satisfying your meal is. Instead of just aiming to lose a certain amount of weight, consider how the changes in your lifestyle are making you feel – are you more energized, happier, or feeling more positive about yourself? And rather than just counting steps, think about how your body feels with the movement you're engaging in – does it feel good, does it make you happy?

This shift to a qualitative focus brings us to the concept of your wellness 'why'. Your 'why' is your personal, meaningful reason for pursuing health and fitness. It’s about understanding what truly motivates you to take care of your body and mind. For example, your 'why' might be to have more energy to enjoy life fully, to feel strong and empowered, or to maintain mental clarity and emotional stability.

Focusing on your wellness 'why' transforms your health journey from a numbers-driven endeavor to a more holistic and fulfilling experience. It allows you to create a lifestyle that isn’t just about achieving specific metrics, but about enhancing your overall quality of life. It’s a more compassionate and sustainable approach to health, where the emphasis is on how you feel, both physically and mentally, rather than how you measure up to external standards.

In essence, when we talk about shifting from the quantifiable to the qualitative, we're really talking about making our health journey more human, more personal, and more about our overall happiness and well-being. It's a beautiful shift that puts us at the center of our health journey, where we truly belong.

Why the 'Why' Matters More Than the 'What'

When we talk about resolutions fizzling out, it often happens because they're based on superficial, external objectives. Think about the classic New Year's resolution to lose weight. People often set these goals for reasons like looking good for a specific event (like a reunion) or because they feel societal pressure to fit a certain mold. These goals are like leaves in the wind – they're easily swayed and often, they don't stick because they're not rooted in something deeper.

Now, let's contrast this with goals anchored in your 'why'. Your 'why' is your personal, heartfelt reason for wanting to achieve a certain health goal. It's not about external validation or meeting societal standards; it's about something that deeply matters to you. Here's where the magic happens: when your goals are tied to this kind of deep, personal motivation, they gain a sense of purpose.

This purpose-driven approach does wonders for your motivation. It resonates on a much deeper level. You're no longer just chasing a number or a fleeting external outcome. You're pursuing something that genuinely means a lot to you. This kind of motivation is more enduring and resilient. It's less about achieving a temporary state and more about creating a sustainable, fulfilling lifestyle change.

Moreover, when your wellness journey is driven by your 'why', it becomes more enjoyable and satisfying. You're not just working towards a goal; you're nurturing your well-being in a way that's meaningful to you. This shift can lead to a deeper engagement with your wellness activities, making them more rewarding and less of a chore. It's about building a relationship with your health that's based on love, respect, and personal fulfillment.

Beyond the Scale: The Benefits of Knowing Your 'Why'

Understanding your wellness 'why' has profound benefits. It leads to more intrinsic motivation, meaning you're driven by internal satisfaction rather than external rewards. This shift can lead to:

  • Greater persistence in your health endeavors.

  • More joy and satisfaction in the journey.

  • A deeper connection to your activities, making them more meaningful.

  • The ability to overcome obstacles more effectively because your motivation runs deeper than surface-level goals.


Uncovering Your Personal Why

You might think, "I just want to be healthy, isn't that a good enough reason?" While the desire to be healthy is undoubtedly a positive intention, it's often a bit too vague when it comes to setting and achieving specific wellness goals. The concept of 'being healthy' can mean vastly different things to different people. Without a clear, personalized understanding of what 'health' means to you, this broad objective can lack the direction and emotional connection needed to sustain motivation over time.

This is where the deeper exploration of your 'why' becomes essential. By simply stating a desire to be healthy, you might be overlooking the rich, personal motivations that can truly drive and sustain your wellness journey. For instance, 'being healthy' could be about having the energy to pursue a passion, feeling emotionally balanced, or fostering deeper connections with loved ones.

Journaling isn’t just about writing down what you ate or how many miles you ran; it’s a powerful tool for introspection and self-awareness. It encourages you to slow down, reflect, and connect with your innermost thoughts and feelings. This process can unveil hidden motivations and deeper reasons behind your wellness goals that you might not have consciously recognized before. It's about moving past the superficial 'I want to lose weight' to uncover the more profound 'why' – the emotional and personal values driving your desire for change.

Engaging in this self-discovery journey can be truly eye-opening. It helps you align your health goals with your core values and what genuinely brings you joy and fulfillment. This alignment is what transforms routine actions into meaningful practices, making your wellness journey more about personal growth and less about ticking boxes.

Self-Reflection Techniques

  1. Journaling Prompts: You might want to consider these questions or just free journal on your own!

  • Past Triumphs: Write about a time when you felt incredibly healthy and happy. What were you doing differently then?

  • Vision of Health: Describe your ideal state of health and well-being. What does it look and feel like?

  • Barriers and Overcoming Them: Reflect on what’s currently stopping you from reaching your health goals and how you might overcome these barriers.

  1. Guided Meditation:

  • Try a guided meditation focused on health and wellness. This can help you relax and open your mind to deeper insights about what truly matters to you in terms of health and well-being.

  1. Mind Mapping:

  • Create a mind map that starts with your general health goal and branch out with reasons that are important to you. This visual can help you see the deeper connections and motivations.

Identifying Core Values

Your core values are the guiding principles that dictate your behavior and can help you understand your 'why'. To identify them:

  • List Potential Values: Write down values that resonate with you (e.g., family, strength, peace).

  • Narrow Down the List: Choose the top 5 values that feel most important to you.

  • Reflect on Alignment: Consider how these values align with your health goals. For instance, if family is a core value, your 'why' might be to stay healthy to enjoy active time with them.


Aligning Goals with Your 'Why'

Now that you've embarked on the journey of self-discovery and unearthed your personal wellness 'why', it's time to put this newfound understanding into action. This section is all about setting meaningful goals that resonate with your 'why', integrating them into your daily life, and navigating the inevitable challenges with grace and resilience.

Setting Meaningful Goals

  1. Be Specific and Personal: Transform your 'why' into specific goals. For example, if your 'why' is to have more energy, a specific goal could be to incorporate 30 minutes of activity into your day or to prioritize sleep by establishing a bedtime routine.

  2. Set Realistic and Achievable Goals: Ensure your goals are attainable and not too overwhelming. Smaller, incremental goals often lead to more sustainable changes.

  3. Connect Emotionally: Remind yourself how each goal ties back to your 'why'. This emotional connection can be a powerful motivator, especially on days when your motivation wanes.

Integration into Daily Life

  1. Create a Routine: Build your goals into your daily schedule. Whether it’s a morning walk, a midday meditation session, or meal prepping on Sundays, make it a part of your routine.

  2. Use Visual Reminders: Keep your 'why' visible – a note on the fridge, a motivational quote as your phone wallpaper, or a vision board in your workspace.

  3. Seek Support: Share your goals and 'why' with friends, family, or a support group. They can offer encouragement, hold you accountable, and celebrate your milestones with you.

Overcoming Challenges

  1. Anticipate Obstacles: Recognize potential barriers (like a busy schedule or emotional eating triggers) and plan for them. Having a strategy in place can help you stay on track.

  2. Stay Flexible: Be open to adjusting your goals as needed. Life is unpredictable, and flexibility can help you stay committed without feeling overwhelmed.

  3. Reconnect with Your 'Why': When faced with challenges, revisit the reasons behind your goals. Reminding yourself of your deeper motivations can reignite your passion and commitment.

  4. Celebrate Small Wins: Acknowledge and celebrate every step forward, no matter how small. These victories keep you motivated and remind you of the progress you're making.

By aligning your goals with your personal 'why', integrating them into your daily life, and learning to navigate challenges effectively, you're setting yourself up for a fulfilling and sustainable wellness journey. Remember, this is about more than just reaching a destination; it's about enjoying the journey and growing along the way.


The Evolving Nature of Your 'Why'

As we journey through life, our experiences continually shape and redefine us. Just as we grow and change, so too does our wellness 'why'. Embracing this evolving nature is a crucial part of your wellness journey, ensuring that your goals always align with who you are at your core.

Embracing Change

  • Normalizing Evolution: Understand that it's completely natural for your 'why' to evolve. Changes in life circumstances, new experiences, and personal growth all contribute to this evolution.

  • Celebrate Growth: View changes in your 'why' as signs of personal development. It's exciting to see how your motivations transform as you journey through different phases of life.

Periodic Re-evaluation

  • Scheduled Check-Ins: Set aside time, maybe every few months, to reflect on your current 'why'. This can be through journaling, meditation, or even a quiet walk.

  • Assess and Adjust: Ask yourself if your current health goals still resonate with your evolving 'why'. If not, it's a perfect time to adjust them.

Staying Flexible and Adaptable

  • Flexibility in Goals: Be open to modifying your goals to align with your new 'why'. This flexibility ensures that your wellness journey is always relevant and fulfilling.

  • Seeking Balance: Remember, adapting your goals isn’t a sign of setback but of balance. It’s about finding what works for you at this moment in your life.


Your Journey Ahead: Embracing Your Evolving Wellness Path

As we wrap up, let's revisit the key points of our journey. We started by understanding the power of uncovering your personal wellness 'why', a deep-seated motivation that goes beyond superficial health goals. We explored techniques for self-reflection and identified ways to align your goals with this 'why', integrating them into your daily life and overcoming challenges along the way. Finally, we acknowledged that your 'why' is an ever-evolving aspect of your journey, just like you are.

Remember, beautiful, that this journey of self-discovery is as unique and dynamic as you are. It's not just about reaching a destination; it's about embracing each step, each evolution, with open arms and a heart full of self-compassion.

So, take a deep breath, pick up that journal, and start exploring your wellness 'why' today. And if you feel like sharing your discoveries or insights, the comments section is a space for us to grow and learn together. Your story might just be the inspiration someone else needs.


Mastering the art of creating sustainable health goals using your personal 'wellness why' is all about embracing new habits, personal growth, and positive change. Each step you take towards understanding and integrating your 'why' into your daily wellness practices is a victory worth celebrating. If you ever feel overwhelmed or curious on this journey, remember, you're not alone. We're all on this path together, sharing insights, encouragement, and support as we strive for improved health and wellness through this deeper, more mindful connection with our motivations. Every reflection, every adjustment, and every realization brings us closer to a life of fulfillment, balance, and true wellness.

Share your reflections with me wherever you like to hangout!

Instagram: @bewellwithsteph_



  1. "The Power of Habit" by Charles Duhigg

  2. "The Desire Map" by Danielle LaPorte

  3. Be Well With Steph, The Podcast

  4. Headspace App - For guided meditations and mindfulness exercises.


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Steph Genco, plant-based wellness & nutrition coach for women.

Not sure if working with a Wellness & Nutrition Coach is right for you? Book a FREE discovery call & let's chat about the areas you need support in, & I'll see if I can help.

PS: You are worthy of living and capable of creating a healthy lifestyle you love. 🤍

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